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~subject:"Relationship marketing"
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Relationship marketing
Beziehungsmarketing
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Spain
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Tourism industry
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Betriebsgröße
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Customer satisfaction
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1997-2000
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E-government
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Rufín, Ramón
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Medina, Cayetano
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Rey, Manuel
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Reina Paz, María Dolores
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Rodriguez Oromendía, Ainhoa
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Service business
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Tourism economics : the business and finance of tourism and recreation
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ECONIS (ZBW)
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Mediating relationships in and satisfaction with online technologies: communications or features beyond expectations?
Medina, Cayetano
;
Rufín, Ramón
;
Rey, Manuel
- In:
Service business
9
(
2015
)
4
,
pp. 587-609
Persistent link: https://www.econbiz.de/10011407251
Saved in:
2
Research note: relationship versus transactional marketing in travel and tourism trade shows
Rodriguez Oromendía, Ainhoa
;
Reina Paz, María Dolores
; …
- In:
Tourism economics : the business and finance of tourism …
21
(
2015
)
2
,
pp. 427-434
Persistent link: https://www.econbiz.de/10011296954
Saved in:
3
Adjusted expectations, satisfaction and loyalty development
Rufín, Ramón
;
Medina, Cayetano
;
Rey, Manuel
- In:
The service industries journal
32
(
2012
)
14
,
pp. 2185-2202
Persistent link: https://www.econbiz.de/10009620216
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