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~subject:"Relationship marketing"
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Relationship marketing
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Journal of business research : JBR
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Total quality management & business excellence
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The analyses of critical success factors for service industries to develop service brands
Yang, Ching-Chow
;
Yang, King Jang
- In:
Total quality management & business excellence
31
(
2020
)
7/8
,
pp. 800-813
Persistent link: https://www.econbiz.de/10012256662
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2
Website interactivity and
brand
development
of online travel agencies in China : the moderating role of age
Ye, Haobin
;
Barreda, Albert A.
;
Okumus, Fevzi
;
Nusair, …
- In:
Journal of business research : JBR
99
(
2019
),
pp. 382-389
Persistent link: https://www.econbiz.de/10012023665
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