//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Relationship marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Green brand image"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Relationship marketing
Brand image
18
Consumer behaviour
18
Konsumentenverhalten
18
Markenimage
18
Environmental consciousness
16
Sustainable product
16
Umweltbewusstsein
16
Öko-Produkt
16
Brand management
12
Green marketing
12
Markenführung
12
green brand image
12
Öko-Marketing
12
Green brand image
8
Environmental management
6
Umweltmanagement
6
green brand equity
5
Brand
4
Markenartikel
4
green trust
4
Advertising effects
3
Confidence
3
Nachhaltige Entwicklung
3
Sustainable development
3
Taiwan
3
Vertrauen
3
Werbewirkung
3
green satisfaction
3
Beziehungsmarketing
2
Brand credibility
2
Brand quality
2
Green brand equity
2
Green brand loyalty
2
Green brand perceive value
2
Green perceived risk
2
Self-expressive benefits
2
Structural equation modeling
2
Utilitarian benefits
2
green marketing
2
more ...
less ...
Online availability
All
Free
1
Undetermined
1
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Dada, Olufunmilola
1
Leckie, Civilai
1
Lin, Chia-Ling
1
Lobo, Antonio
1
Perrigot, Rozenn
1
Watson, Anna
1
Published in...
All
Business strategy and the environment
1
Marketing intelligence & planning
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The effects of
green
brand
image
on brand loyalty : the case of mainstream fast food brands
Watson, Anna
;
Perrigot, Rozenn
;
Dada, Olufunmilola
- In:
Business strategy and the environment
33
(
2024
)
2
,
pp. 806-819
Persistent link: https://www.econbiz.de/10014467322
Saved in:
2
Green brand benefits and their influence on brand loyalty
Lin, Chia-Ling
;
Lobo, Antonio
;
Leckie, Civilai
- In:
Marketing intelligence & planning
35
(
2017
)
3
,
pp. 425-440
Persistent link: https://www.econbiz.de/10011707001
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->