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hedonic and utilitarian value
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Eating-out motivations and variety-seeking behavior : an exploratory approach on loyalty behavior
Kwun, David Joon-wuk
;
Hwang, Joyce Hyunjoo
;
Kim, Tae-hee
- In:
Journal of hospitality marketing & management
22
(
2013
)
3/4
,
pp. 289-312
Persistent link: https://www.econbiz.de/10009768007
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