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~subject:"Relationship marketing"
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Relationship marketing
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moderator
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International journal of business and emerging markets : IJBEM
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ECONIS (ZBW)
9
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1
The effect of environmental competitiveness, customer and competitor orientation on export performance
Arun, Korhan
;
Ozmutlu, Saniye Yildirim
- In:
The journal of business & industrial marketing
39
(
2024
)
2
,
pp. 142-160
Persistent link: https://www.econbiz.de/10014472724
Saved in:
2
Understanding the role of brand love : a benchmarking of Indian higher education system
Sathish, A. S.
;
Venkatesakumar, R.
;
Potala, Venkata Subbaiah
- In:
International journal of process management and …
17
(
2024
)
4
,
pp. 488-501
Persistent link: https://www.econbiz.de/10015064790
Saved in:
3
The sway of sports shoe brand personality on brand loyalty considering gender as a
moderator
Kumar, Satinder
;
Kumar, Anil
- In:
International journal of business and emerging markets …
15
(
2023
)
3
,
pp. 240-266
Persistent link: https://www.econbiz.de/10014312876
Saved in:
4
The role of customer experience in the perceived value-word-of-mouth relationship
Kuppelwieser, Volker
;
Klaus, Philipp
;
Manthiou, Aikaterini
- In:
The journal of services marketing
36
(
2022
)
3
,
pp. 364-378
Persistent link: https://www.econbiz.de/10013407509
Saved in:
5
The influence of attitude, customer loyalty, and past experiences on students' complaining behaviour : the moderating role of gender
Ting, Poh-Poh
;
Winnie Poh Ming Wong
;
Chin, Chee Hua
- In:
International journal of business innovation and …
22
(
2020
)
1
,
pp. 87-105
Persistent link: https://www.econbiz.de/10012226678
Saved in:
6
A two-stage approach for a reflective-formative hierarchical latent variable model for measuring customer loyalty : special case of Indian e-customers
Paul, Thomas John
;
Jacob, Jayanth
- In:
International journal of electronic marketing and …
9
(
2018
)
3
,
pp. 230-253
Persistent link: https://www.econbiz.de/10011925506
Saved in:
7
A meta-analysis of online trust relationships in e-commerce
Kim, Yeolib
;
Peterson, Robert A.
- In:
Journal of interactive marketing : a quarterly …
38
(
2017
),
pp. 44-54
Persistent link: https://www.econbiz.de/10011695178
Saved in:
8
Enhancing customer loyalty : critical switching cost factors
El-Manstrly, Dahlia
- In:
Journal of service management
27
(
2016
)
2
,
pp. 144-169
Persistent link: https://www.econbiz.de/10011564674
Saved in:
9
Are moderators of the customer satisfaction-repurchase intention relationship contingent on the service category? : an exploratory investigation
Leisen Pollack, Birgit
- In:
Services marketing quarterly
36
(
2015
)
4
,
pp. 335-351
Persistent link: https://www.econbiz.de/10011398042
Saved in:
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