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Risiko
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Arruda Filho, Emílio José Montero
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De Muylder, Cristiana Fernandes
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Ferreira, Naiara Silva
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Scatulino, Patrícia Leite da Silva
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Simões, Júnio De Souza
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International journal of consumer studies
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ECONIS (ZBW)
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Multifunctional risk in the adoption of innovative technological products
Scatulino, Patrícia Leite da Silva
;
Arruda Filho, …
- In:
International journal of consumer studies
47
(
2023
)
2
,
pp. 669-688
Persistent link: https://www.econbiz.de/10014250606
Saved in:
2
Technological usability in mobile networks : gratifications and risks related to using WhatsApp
Arruda Filho, Emílio José Montero
;
Ferreira, Naiara Silva
- In:
Services marketing quarterly
42
(
2021
)
3/4
,
pp. 141-161
Persistent link: https://www.econbiz.de/10012650005
Saved in:
3
The low effect of perceived risk in the relation between hedonic values and purchase intention
Arruda Filho, Emílio José Montero
;
Simões, Júnio De …
- In:
Journal of marketing management : JMM ; journal of the …
36
(
2020
)
1/2
,
pp. 128-148
Persistent link: https://www.econbiz.de/10012178693
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