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Sequential test
Kundenanalyse
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Scheffler, Constance
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Bauer, Thomas
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Diller, Hermann
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Arbeitspapier / Universität Erlangen-Nürnberg, Betriebswirtschaftliches Institut, Lehrstuhl für Marketing
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Schriften zum innovativen Marketing
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ECONIS (ZBW)
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Preisdynamik im Kaufverhalten : Regularitäten, Formen und Verhaltensmuster im Bereich der Fast Moving Consumer Goods
Scheffler, Constance
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2011
Persistent link: https://www.econbiz.de/10013429984
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Sequenzanalysen als Methoden einer dynamischen Kundenanalyse
Diller, Hermann
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Bauer, Thomas
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Scheffler, Constance
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2007
Persistent link: https://www.econbiz.de/10003722657
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