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~subject:"Service innovation"
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Service innovation
Beziehungsmarketing
16
Relationship marketing
16
Consumer behaviour
11
Konsumentenverhalten
11
Dienstleistung
8
Services
8
Brand management
6
Customer value
6
Kundenwert
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Lieferantenmanagement
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Markenführung
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Supplier relationship management
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Product quality
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Produktqualität
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Theorie
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Theory
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Customer-dominant logic
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Finnland
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Marketing management
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Marketingmanagement
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USA
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United States
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Verbraucher
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Brand image
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Business network
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Dienstleistungsmanagement
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Dienstleistungssektor
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Finland
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Führungskräfte
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Innovation
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Markenimage
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Service industry
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Service management
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Service-Dominant Logic
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Service-dominant logic
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Unternehmensnetzwerk
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Koskull, Catharina von
2
Strandvik, Tore
2
Strandvik, Tore Martin
1
Tronvoll, Bård
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Journal of service management
1
Management decision : MD
1
The journal of business & industrial marketing
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ECONIS (ZBW)
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Emotional strategizing in service innovation
Koskull, Catharina von
;
Strandvik, Tore
;
Tronvoll, Bård
- In:
Management decision : MD
54
(
2016
)
2
,
pp. 270-287
Persistent link: https://www.econbiz.de/10011459586
Saved in:
2
Discovering the unfolding of service innovations
Koskull, Catharina von
;
Strandvik, Tore
- In:
The journal of business & industrial marketing
29
(
2014
)
2
,
pp. 143-150
Persistent link: https://www.econbiz.de/10010248162
Saved in:
3
Innovative service perspectives
Strandvik, Tore Martin
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010196058
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