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Service testing facility
Betriebliche Wertschöpfung
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Bewertung
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Consumer behaviour
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Design space
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Dienstleistung
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Dienstleistungsinnovation
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Dienstleistungsqualität
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Dienstleistungssektor
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Evaluation
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Experiment
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Konsumentenverhalten
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Multiple factors
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Product design
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Produktgestaltung
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Service design
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Service industry
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Service innovation
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Service quality
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Service representation
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Services
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Servicescape evaluation
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VR-based laboratory experiment
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Value creation
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Hong, Yoo Suk
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Kim, Bohyun
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Kim, Ki-Hun
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Kim, Kwang-jae
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Kwon, Ryeok-Hwan
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Journal of retailing and consumer services
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Evaluating servicescape designs using a VR-based laboratory experiment : a case of a duty-free shop
Kwon, Ryeok-Hwan
;
Kim, Kwang-jae
;
Kim, Ki-Hun
;
Hong, Yoo Suk
- In:
Journal of retailing and consumer services
26
(
2015
),
pp. 32-40
Persistent link: https://www.econbiz.de/10011347847
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