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~subject:"Soziale Beziehungen"
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Soziale Beziehungen
Consumer behaviour
6
Konsumentenverhalten
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Distribution channel
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Internet marketing
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Online retailing
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Online-Handel
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Online-Marketing
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Social Web
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Social web
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Vertriebsweg
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E-commerce
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Einzelhandel
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Electronic Commerce
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Retail trade
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Social relations
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Anlageverhalten
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App stickiness
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App usage time
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B2C versus B2B
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Behavioural finance
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Brand
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Brand image
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Brand management
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Channel stickiness
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Channel substitution
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China
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Consumer sentiment
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Coupon sales
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Credit card
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Emotion
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Herd behavior
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Herding
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Kreditkarte
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Choi, Jeonghye
2
Kim, Jikyung
2
Chang, Sue Ryung
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Kim, Sanghwa
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Lee, Chaehyeon
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Yoon, Jae Yeon
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Journal of business research : JBR
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ECONIS (ZBW)
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The effect of social media apps on shopping apps
Yoon, Jae Yeon
;
Lee, Chaehyeon
;
Choi, Jeonghye
;
Chang, …
- In:
Journal of business research : JBR
148
(
2022
),
pp. 23-32
Persistent link: https://www.econbiz.de/10013325442
Saved in:
2
Purchase now and consume later : do online and offline environments drive online social interactions and sales?
Kim, Jikyung
;
Kim, Sanghwa
;
Choi, Jeonghye
- In:
Journal of business research : JBR
120
(
2020
),
pp. 274-285
Persistent link: https://www.econbiz.de/10012417129
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