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Spanien
Consumer behaviour
10
Social Web
10
Social web
10
Confidence
9
Konsumentenverhalten
9
Vertrauen
9
Trust
8
Internet
5
Customer satisfaction
4
Online retailing
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Online-Handel
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Beziehungsmarketing
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Commitment
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Customer loyalty
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Führungsstil
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Gender
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Kundenzufriedenheit
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Leadership style
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Relationship marketing
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Team
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Virtuelles Team
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Attractive
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Banking
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Benutzerschnittstelle
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Data security
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Digital platform
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Digitale Plattform
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Electronic commerce
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Empathy
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Extroversion
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Geschlecht
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Internet marketing
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Justice
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Leadership
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Online travel community
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Casaló, Luis V.
2
Flavián Blanco, Carlos
2
Guinalíu, Miguel
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Journal of electronic commerce research : JECR
1
Journal of marketing communications
1
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ECONIS (ZBW)
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1
The generation of trust in the online services and product distribution : the case of Spanish electronic commerce
Casaló, Luis V.
;
Flavián Blanco, Carlos
;
Guinalíu, Miguel
- In:
Journal of electronic commerce research : JECR
12
(
2011
)
3
,
pp. 199-213
Persistent link: https://www.econbiz.de/10009387317
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2
Promoting consumer's participation in virtual brand communities : a new paradigm in branding strategy
Casaló, Luis V.
;
Flavián Blanco, Carlos
;
Guinalíu, Miguel
- In:
Journal of marketing communications
14
(
2008
)
1
,
pp. 19-36
Persistent link: https://www.econbiz.de/10003737754
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