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~subject:"Standardisierung"
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Standardisierung
Export
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Multinationales Unternehmen
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Actor engagement behaviors
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Katsikeas, Constantine S.
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Theodosiou, Marios
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International marketing ; Vol. 2
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International marketing ; Vol. VI
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ECONIS (ZBW)
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Factors influencing the degree of international pricing strategy standardization of multinational corporations
Theodosiou, Marios
;
Katsikeas, Constantine S.
-
2008
Persistent link: https://www.econbiz.de/10003656492
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2
Factors influencing the degree of international pricing strategy standardization of multinational corporations
Theodosiou, Marios
;
Katsikeas, Constantine S.
-
2006
Persistent link: https://www.econbiz.de/10003411027
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