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~subject:"Store brand"
~type_genre:"Annual report"
~type_genre:"Fallstudie"
~type_genre:"Graue Literatur"
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Regions and trademarks : research opportunities and policy insights from leveraging trademarks in regional innovation studies
Castaldi, Carolina
;
Mendonça, Sandro
-
2021
Persistent link: https://www.econbiz.de/10012695776
Saved in:
2
Trademarks as an indicator of innovation : towards a fuller picture
Ribeiro, Leonardo Costa
;
Santos, Ulisses dos
;
Muzaka, …
-
2017
Persistent link: https://www.econbiz.de/10011862583
Saved in:
3
Which firms use trademarks : and why? ; representative firm-level evidence from Germany
Crass, Dirk
-
2014
Trademarking firms are more productive, generate higher profits, and have a better survival rate. Trademarking firms are in one word more successful, which might motivate non-trademarking firms to adopt a trademark strategy. But this seems not to be the case. The proportion of trademarking firms...
Persistent link: https://www.econbiz.de/10010458246
Saved in:
4
Which reputations does a brand owner need? : evidence from trade mark opposition
Graevenitz, Georg von
-
2007
At least two: the reputation of their brand and a reputation for being tough on imitators of this brand. Sustaining a brand requires both investment in its reputation amongst consumers and the defence of the brand against followers that infringe upon it. I study the defence of trade marks...
Persistent link: https://www.econbiz.de/10010343935
Saved in:
5
An economic analysis of overlapping protection for product configuration trade dresses : applied to the legal systems of the United States of America, the European Union, Germany,...
Braegger, Tobias U.
-
2006
Persistent link: https://www.econbiz.de/10003320828
Saved in:
6
Trademark dilution : a welfare analysis
Häckner, Jonas
(
contributor
);
Muren, Astri
(
contributor
)
-
2004
Persistent link: https://www.econbiz.de/10002391289
Saved in:
7
Jahresbericht / Harmonisierungsamt für den Binnenmarkt (Marken, Muster und Modelle)
Europäische Union / Harmonisierungsamt für den …
-
Luxemburg : Amt für Amtliche Veröff. der Europ. …
-
2001(2002) - 2006(2007)
Persistent link: https://www.econbiz.de/10001672287
Saved in:
8
E-business
Europäische Union / Harmonisierungsamt für den …
-
[Luxemburg] : Publ. Office
-
[20]06=2006/07(2007)
Persistent link: https://www.econbiz.de/10003551222
Saved in:
9
OAMI
Europäische Union / Harmonisierungsamt für den …
-
[Luxemburg] : [Amt für Amtl. Veröff. der Europ. …
-
2005/06(2006)
Persistent link: https://www.econbiz.de/10003447613
Saved in:
10
Trademark infringement and endogenous innovation
Nicholson, Michael W.
(
contributor
)
-
2000
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001528636
Saved in:
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