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~subject:"Subjective norms"
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Subjective norms
Consumer behaviour
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need for touch
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hedonic benefits
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González-Benito, Óscar
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Martos-Partal, Mercedes
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San-Martín, Sonia
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International Journal of Retail & Distribution Management
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International journal of retail & distribution management
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To what extent does
need
for
touch
affect online perceived quality?
San-Martín, Sonia
;
González-Benito, Óscar
; …
- In:
International journal of retail & distribution management
45
(
2017
)
9
,
pp. 950-968
Persistent link: https://www.econbiz.de/10011791840
Saved in:
2
To what extent does
need
for
touch
affect online perceived quality?
San-Martín, Sonia
;
González-Benito, Óscar
; …
- In:
International Journal of Retail & Distribution Management
45
(
2017
)
9
,
pp. 950-968
Purpose The purpose of this paper is to address the potential impact of
need
for
touch
(NFT) on perceived product …
Persistent link: https://www.econbiz.de/10014804380
Saved in:
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