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~subject:"Television programme"
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Search: person:"SONNAC, NATHALIE"
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Television programme
Theorie
26
Theory
26
Newspaper
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Theory of competition
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Wettbewerbstheorie
12
Zeitung
12
Advertising
11
Print advertising
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Printwerbung
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Press publisher
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Presseverlag
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Market entry
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Markteintritt
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Product quality
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Produktqualität
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Fernsehwerbung
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Television advertising
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Wettbewerb
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Duopol
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Duopoly
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Advertising industry
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France
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Frankreich
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Media usage
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Mediennutzung
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Network economics
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Netzwerkökonomik
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Fernsehprogramm
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Internet
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Market share
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Marktanteil
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Preiswettbewerb
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Price competition
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Commercial television
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Gabszewicz, Jean Jaskold
4
Laussel, Didier
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Sonnac, Nathalie
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Journal of economics & management strategy : JEMS
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The journal of media economics
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ECONIS (ZBW)
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The TV news scheduling game when the newscaster's face matters
Gabszewicz, Jean Jaskold
;
Laussel, Didier
;
Sonnac, Nathalie
-
2008
Persistent link: https://www.econbiz.de/10003781373
Saved in:
2
The TV news scheduling game : when the face of the newscaster matters
Gabszewicz, Jean Jaskold
;
Laussel, Didier
;
Sonnac, Nathalie
- In:
The journal of media economics
23
(
2010
)
1
,
pp. 17-23
Persistent link: https://www.econbiz.de/10003983662
Saved in:
3
The TV news scheduling game when the newscaster's face matters
Gabszewicz, Jean Jaskold
(
contributor
); …
-
2008
Persistent link: https://www.econbiz.de/10003732680
Saved in:
4
Programming and advertising competition in the broadcasting industry
Gabszewicz, Jean Jaskold
;
Laussel, Didier
;
Sonnac, Nathalie
- In:
Journal of economics & management strategy : JEMS
13
(
2004
)
4
,
pp. 657-669
Persistent link: https://www.econbiz.de/10002393574
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