//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Theorie"
~type_genre:"Arbeitspapier"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Markentreue"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Theorie
Markentreue
15
Brand loyalty
13
Consumer behaviour
10
Konsumentenverhalten
10
Beziehungsmarketing
6
Relationship marketing
6
Brand
5
Brand management
5
Markenartikel
5
Markenführung
5
Brand image
4
Deutschland
4
Germany
4
Markenimage
4
USA
3
United States
3
Consumer goods
2
Corporate Social Responsibility
2
Corporate social responsibility
2
Estimation
2
Information costs
2
Informationskosten
2
Konsumgüter
2
Preis
2
Preismanagement
2
Price
2
Pricing strategy
2
Product differentiation
2
Produktdifferenzierung
2
Schätzung
2
Theory
2
1984-2009
1
Aktie
1
Aktionäre
1
Bargaining
1
Bargaining theory
1
Brand Loyalty
1
Brand extension
1
Cigarette
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Book / Working Paper
2
Type of publication (narrower categories)
All
Arbeitspapier
Hochschulschrift
11
Thesis
9
Graue Literatur
5
Non-commercial literature
5
Article in journal
4
Aufsatz in Zeitschrift
4
Aufsatzsammlung
2
Collection of articles of several authors
2
Sammelwerk
2
Working Paper
2
Bibliografie enthalten
1
Bibliography included
1
Collection of articles written by one author
1
Fallstudiensammlung
1
Sammlung
1
more ...
less ...
Language
All
German
1
English
1
Author
All
Carlin, Bruce Ian
1
Ederer, Florian
1
Helmig, Bernd
1
Tscheulin, Dieter K.
1
Published in...
All
Freiburger betriebswirtschaftliche Diskussionsbeiträge
1
Working paper / National Bureau of Economic Research, Inc.
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Search fatigue
Carlin, Bruce Ian
;
Ederer, Florian
-
2012
Persistent link: https://www.econbiz.de/10009518313
Saved in:
2
Markentreue, Wiederkauf- und Wechselverhalten
Tscheulin, Dieter K.
;
Helmig, Bernd
-
1999
Persistent link: https://www.econbiz.de/10001404937
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->