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Mühlfeld-Kerstan, Katrin
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Innovationen für das Industriegütermarketing : Festschrift für Professor Dr. Dr. h. c. Klaus Backhaus zum 60. Geburtstag
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ECONIS (ZBW)
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Come on and take a free ride : contribution to public goods in native and foreign language settings
Urbig, Diemo
;
Terjesen, Siri
;
Procher, Vivien
; …
- In:
Academy of Management learning & education : AMLE
15
(
2016
)
2
,
pp. 268-286
Persistent link: https://www.econbiz.de/10011536041
Saved in:
2
Fright or freeze? : individual differences in investors' motivational systems and trading in experimental asset markets
Mühlfeld-Kerstan, Katrin
;
Weitzel, Utz
; …
- In:
Journal of economic psychology : research in economic …
34
(
2013
),
pp. 195-209
Persistent link: https://www.econbiz.de/10009713872
Saved in:
3
Geschäftstypendynamik : welche Forschungsaufgaben sind in diesem noch jungen Untersuchungsfeld besonders dringlich anzugehen?
Mühlfeld-Kerstan, Katrin
- In:
Innovationen für das Industriegütermarketing : …
,
(pp. 315-336)
.
2007
Persistent link: https://www.econbiz.de/10003435707
Saved in:
4
Reputation management: an instrument for stabilising cooperations
Mühlfeld-Kerstan, Katrin
- In:
Strategies for cooperation
,
(pp. 27-51)
.
2005
Persistent link: https://www.econbiz.de/10003183731
Saved in:
5
Deutschsprachige Marketingforschung : Bestandsaufnahme und Perspektiven
Backhaus, Klaus
(
ed.
);
Mühlfeld-Kerstan, Katrin
(
contributor
)
-
2000
Persistent link: https://www.econbiz.de/10014008654
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