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Transnational corporation
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Decision under uncertainty
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Mukhtar, Syeda-Masooda
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Gebrekidan, Desalegn A.
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Gebrekidan, Desalegn Abraha
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Hieu, Hoc Le
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Hyder, Akmal S.
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How developed-country firms make standardization/transfer and adaptations decisions in relation to their developing-host-country operations?
Gebrekidan, Desalegn A.
;
Hieu, Hoc Le
;
Mukhtar, …
- In:
Journal of East-West business
25
(
2019
)
2
,
pp. 107-143
Persistent link: https://www.econbiz.de/10012180954
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2
Cross-cultural strategic alliances : lessons from swedish firms in Eastern and Central Europe
Hyder, Akmal S.
;
Gebrekidan, Desalegn Abraha
;
Mukhtar, …
- In:
Journal of euromarketing
23
(
2014
)
4
,
pp. 29-44
Persistent link: https://www.econbiz.de/10010497682
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