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China
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Beziehungsmarketing
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Marketing management
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English
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Yau, Oliver H. M.
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Tse, Alan C. B.
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ECONIS (ZBW)
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An empirical investigation of the relationship between market orientation and business performance
Tse, Alan C. B.
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contributor
)
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1999
Persistent link: https://www.econbiz.de/10001559173
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2
Reliability and validity of scores on the relationship marketing orientation questionaire (RMOQ)
Yau, Oliver H. M.
(
contributor
)
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1999
Persistent link: https://www.econbiz.de/10001559174
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3
Is relationship marketing for everyone?
Yau, Oliver H. M.
(
contributor
)
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1999
Persistent link: https://www.econbiz.de/10001559175
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