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~subject:"Unternehmensgeschichte"
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Search: person:"Silva Lopes, Teresa da"
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Unternehmensgeschichte
Multinationales Unternehmen
12
Transnational corporation
12
Markenrecht
11
Trademark law
11
Brand
9
Brand management
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Markenartikel
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Markenführung
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Globalization
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Lopes, Teresa da Silva
4
Duguid, Paul
2
Mercer, John
2
Casson, Mark
1
Jones, Geoffrey
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Trademarks, brands, and competitiveness
2
Enterprise & society : the international journal of business history
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Journal of international business studies : JIBS ; an official journal of the Academy of International Business
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ECONIS (ZBW)
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1
Organizational innovation in the multinational enterprise : internalization theory and business history
Lopes, Teresa da Silva
;
Casson, Mark
;
Jones, Geoffrey
- In:
Journal of international business studies : JIBS ; an …
50
(
2019
)
8
,
pp. 1338-1358
Persistent link: https://www.econbiz.de/10012108232
Saved in:
2
"The nature of the firm" - and the eternal life of the brand
Lopes, Teresa da Silva
- In:
Enterprise & society : the international journal of …
20
(
2019
)
4
,
pp. 752-776
Persistent link: https://www.econbiz.de/10012153699
Saved in:
3
Reading registrations : an overview of 100 years of trademark registrations in France, the United Kingdom, and the United States
Duguid, Paul
;
Lopes, Teresa da Silva
;
Mercer, John
- In:
Trademarks, brands, and competitiveness
,
(pp. 9-30)
.
2013
Persistent link: https://www.econbiz.de/10009758773
Saved in:
4
Reading registrations : an overview of 100 years of trademark registrations in France, the United Kingdom, and the United States
Duguid, Paul
;
Lopes, Teresa da Silva
;
Mercer, John
- In:
Trademarks, brands, and competitiveness
,
(pp. 9-30)
.
2010
Persistent link: https://www.econbiz.de/10003972811
Saved in:
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