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~subject:"Unternehmensplanung"
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Unternehmensplanung
Forecasting model
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Byrne, Teresa M. McCarthy
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Mentzer, John T.
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Industrial marketing management : the international journal for industrial and high-tech firms
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Motivating the industrial sales force in the sales forecasting process
Byrne, Teresa M. McCarthy
;
Moon, Mark A.
;
Mentzer, John T.
- In:
Industrial marketing management : the international …
40
(
2011
)
1
,
pp. 128-138
Persistent link: https://www.econbiz.de/10008907882
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