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Just how prepared are you? : an application of marketing segmentation and theory of planned behavior for disaster preparation
Daellenbach, Kate
;
Parkinson, Joy
;
Krisjanous, Jayne
- In:
Journal of nonprofit & public sector marketing
30
(
2018
)
4
,
pp. 413-443
Persistent link: https://www.econbiz.de/10011956575
Saved in:
2
Self-efficacy or perceived behavioural control : which influences consumers' physical activity and healthful eating behaviour maintenance?
Parkinson, Joy
;
David, Patricia
;
Rundle-Thiele, Sharyn
- In:
Journal of consumer behaviour : an international …
16
(
2017
)
5
,
pp. 413-423
Persistent link: https://www.econbiz.de/10011814818
Saved in:
3
Shaping safe drinking cultures : evoking positive emotion to promote moderate-drinking behaviour
Previte, Josephine
;
Russell-Bennett, Rebekah
;
Parkinson, Joy
- In:
International journal of consumer studies
39
(
2015
)
1
,
pp. 12-24
Persistent link: https://www.econbiz.de/10011296983
Saved in:
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