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Vertrauen
Beziehungsmarketing
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Communication
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Confidence
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Consumer behaviour
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Feedback
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commitment
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Delivering value in turbulent times : AMA Summer Educators' Conference 2011 ; AMA educators' proceedings Volume 22 ; San Francisco, California, USA, 5 - 7 August 2011
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In search of the gift of feedback : the moderating role of trust on retailer-customer communication
Celuch, Kevin G.
;
Robinson, Nadine M.
;
Walz, Anna M.
- In:
Delivering value in turbulent times : AMA Summer …
,
(pp. 494-501)
.
2012
Persistent link: https://www.econbiz.de/10010191476
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