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Vertriebsweg
Consumer behaviour
2
E-commerce
2
Electronic Commerce
2
Konsumentenverhalten
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Online retailing
2
Online-Handel
2
Serbia
2
Serbien
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supply chains
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Beziehungsmarketing
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CE and SEE countries
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Competitive strategy
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Consumers' loyalty
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Distribution channel
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Einzelhandel
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GS1 EPC Global
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International competition
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Internationaler Wettbewerb
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Internet
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Internet purchasing
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Kundenbindungsprogramm
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Loyalty program
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Marketing management
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Marketingmanagement
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Private label
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RFID
1
Relationship marketing
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Retail trade
1
Wettbewerbsstrategie
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category management
1
customers
1
customers' benefits
1
customers' loyalty
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e-retailing
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electronic commerce
1
electronic market
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global market
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globalization
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loyalty cards
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Koncar, Jelena
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Lekovic, Sonja
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Vukmirovic, Goran
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Proceedings of the 19th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe : December 1-3, 2011
1
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ECONIS (ZBW)
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Marketing channel strategy on market of the Repbulic of Serbia
Koncar, Jelena
;
Vukmirovic, Goran
;
Lekovic, Sonja
- In:
Proceedings of the 19th Annual Conference on Marketing …
,
(pp. 251-259)
.
2011
Persistent link: https://www.econbiz.de/10009501224
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