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Gregersen, Magnus Kristian
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Corporate communications : an international journal
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The journal of product & brand management
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ECONIS (ZBW)
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Brand new : how visual context shapes initial response to logos and
corporate
visual
identity
systems
Wertz, Robert A.
- In:
The journal of product & brand management
32
(
2023
)
8
,
pp. 1388-1398
Persistent link: https://www.econbiz.de/10014485578
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2
Organizational-level visual identity : an integrative literature review
Gregersen, Magnus Kristian
;
Johansen, Trine Susanne
- In:
Corporate communications : an international journal
27
(
2022
)
3
,
pp. 441-456
Persistent link: https://www.econbiz.de/10013384913
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