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~subject:"Werbemittel"
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Werbemittel
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Erfurter Hefte zum angewandten Marketing
1
Marketing : ZFP ; journal of research and management
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ECONIS (ZBW)
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Digital Signage
Gramsch, André
;
Tröger, Andreas
-
2016
Persistent link: https://www.econbiz.de/10013424813
Saved in:
2
Die Aktivierungskraft von Guerilla Produktinszenierungen : ein Vergleich von Guerilla Marketing und klassischer Plakatwerbung mittels Aktivierungsindikatoren im EEG
Krieger, Kai Harald
;
Esch, Franz-Rudolf
;
Osinsky, Roman
; …
- In:
Marketing : ZFP ; journal of research and management
34
(
2012
)
3
,
pp. 196-212
Persistent link: https://www.econbiz.de/10009626277
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