Cristina, Stanciu Anca; Mihaela, Constandache; … - In: Ovidius University Annals, Economic Sciences Series XII (2012) 2, pp. 525-529
The present paper aims to underline the social impact of the on-line commerce and to analyse the opportunity for companies to develop their business on social networks.The concept of social commerce is defined in relation with the concept of social consumer.The main players inthe social market...