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customer loyalty
brand loyalty
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brand equity
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information criteria
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loyalty degree
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model selection
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repurchase intention
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uncertainty
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Moisescu, Ovidiu Ioan
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Central European business review : CEBR
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Economic research
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Scientific Annals of Economics and Business
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ECONIS (ZBW)
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1
From perceptual corporate sustainability to customer loyalty : a multi-sectorial investigation in a developing country
Moisescu, Ovidiu Ioan
- In:
Economic research
31
(
2018
)
1,1
,
pp. 55-72
Persistent link: https://www.econbiz.de/10012311936
Saved in:
2
From CSR to customer loyalty : an empirical investigation in the retail banking industry of a developing country
Moisescu, Ovidiu Ioan
- In:
Scientific Annals of Economics and Business
64
(
2017
)
3
,
pp. 307-323
Persistent link: https://www.econbiz.de/10011866024
Saved in:
3
The impact of customers' perception of CSR on corporate brand loyalty : the case of the Romanian mobile telecom industry
Moisescu, Ovidiu Ioan
- In:
Central European business review : CEBR
4
(
2015
)
2
,
pp. 21-30
Persistent link: https://www.econbiz.de/10011489421
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