Andreea, Ionescu; Teodora, Ciceo Andreea - In: Ovidius University Annals, Economic Sciences Series XIII (2013) 1, pp. 806-809
Consumers are confronted daily with dozens of decisions on buying a product and more than ever they refer to Social Media as the main and most important source of information and impressions from consumers worldwide. This article tackles the issue that companies nowadays still struggle with:...