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social exclusion
need for uniqueness (NFU)
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Sport marketing quarterly : preferred journal of the Sport Marketing Association
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The influence of personal tendencies, situational power state, and social exclusion on distinctive consumption choice
Kim, Hyunwoo
;
Park, Byungik
;
Lim, Choong Hoon
;
Chang, Jisuk
- In:
Sport marketing quarterly : preferred journal of the …
29
(
2020
)
3
,
pp. 215-227
Persistent link: https://www.econbiz.de/10012815634
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