Goodnow, James D; Hansz, James E - In: Journal of International Business Studies 3 (1972) 1, pp. 33-50
This research examines a hypothesis, modified from one originally stated by Isaiah A. Litvak and Peter Banting,11Isaiah A. Litvak and Peter Banting, “A Conceptual Framework for InterNational Business Arrangements,” Marketting and the New Science of Planning, ed. Robert L. King (Chicago:...