Lades, Leonhard K. - Volkswirtschaft Abteilung, Fachbereich … - 2011
quasi-hyperbolic discounting model. Based on the distinction between 'wanting' and 'liking', the paper presents one possible … cues that trigger strong motivational 'wanting' to obtain smaller sooner rewards, but do not necessarily influence the … degree to which the rewards are 'liked'. Cue-triggered 'wanting' can occur when an individual is in a specific need …