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Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
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Customer-Experience im Internet der Dinge
Blessing, Gerald
;
Kühnl, Christina
- In:
Marketing review St. Gallen : Marketingfachzeitschrift …
37
(
2020
)
1
,
pp. 30-37
Persistent link: https://www.econbiz.de/10012132135
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2
Do mystery shoppers really predict customer satisfaction and sales performance?
Blessing, Gerald
;
Natter, Martin
- In:
Journal of retailing
95
(
2019
)
3
,
pp. 47-62
Persistent link: https://www.econbiz.de/10012130005
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