Chan, Wing Yin; To, Kin Man; Chu, Wai Ching - In: Journal of innovation & knowledge : JIK 1 (2016) 1, pp. 24-35
study posits three key consumption drivers, namely social esteem, desire for experiential travel, and avoidance against … experiential travel and the pursuit of social esteem signify tourism management and marketing innovation. Social esteem, need for …, desire for experiential travel and seeking social esteem are important motivations for tourist consumption. The implications …