//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type_genre:"Aufsatz in Zeitschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Yeoh, Poh-Lin"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
2
Relationship marketing
2
Akademiker
1
Asia
1
Asien
1
Außenwirtschaftsförderung
1
Behinderte
1
Bildungsertrag
1
Cause-Related Marketing
1
Cause-related Marketing
1
Cause-related marketing
1
Consumer behaviour
1
Customer Engagement
1
Disabled persons
1
Event Marketing
1
Event marketing
1
Event-Marketing
1
Familienunternehmen
1
Family business
1
Firm performance
1
Führungskräfte
1
Gesundheit
1
Global sourcing
1
Globalisierung
1
Globalization
1
Health
1
India
1
Indien
1
Industrial research
1
Industrie
1
Industrieforschung
1
Innovation
1
Innovation management
1
Innovationsmanagement
1
Internationale Beschaffung
1
KMU
1
Knowledge transfer
1
Konsumentenverhalten
1
Laddering
1
Lieferantenmanagement
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
8
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Article in journal
8
research-article
4
Case study
1
Fallstudie
1
case-report
1
conceptual-paper
1
more ...
less ...
Language
All
English
8
Author
All
Yeoh, Poh-lin
8
Cavusgil, S. Tamer
1
Published in...
All
Asian Academy of Management journal : AAMJ
1
International journal of pharmaceutical and healthcare marketing : IJPHM
1
International marketing review
1
Journal of marketing theory and practice
1
Journal of nonprofit & public sector marketing
1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
Michigan State University contributions to international business and innovation
1
Thunderbird international business review
1
more ...
less ...
Source
All
ECONIS (ZBW)
8
Showing
1
-
8
of
8
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Determinants of participation and outcomes in a cause marketing event : a laddering approach
Yeoh, Poh-lin
- In:
Journal of nonprofit & public sector marketing
35
(
2023
)
5
,
pp. 439-467
Persistent link: https://www.econbiz.de/10014444825
Saved in:
2
"Should I stay or should I go?" : understanding the antecedents to buyer commitment in the context of the US eyecare industry
Yeoh, Poh-lin
- In:
Asian Academy of Management journal : AAMJ
22
(
2017
)
2
,
pp. 1-25
Persistent link: https://www.econbiz.de/10011862072
Saved in:
3
Internationalization and performance outcomes of entrepreneurial family SMEs : the role of outside CEOs, technology sourcing, and innovation
Yeoh, Poh-lin
- In:
Thunderbird international business review
56
(
2014
)
1
,
pp. 77-96
Persistent link: https://www.econbiz.de/10010248869
Saved in:
4
Location choice and the internationalization sequence : insights from Indian pharmaceutical companies
Yeoh, Poh-lin
- In:
International marketing review
28
(
2011
)
3
,
pp. 291-312
Persistent link: https://www.econbiz.de/10009242874
Saved in:
5
Realized and potential absorptive capacity : understanding their antecedents and performance in the sourcing context
Yeoh, Poh-lin
- In:
Journal of marketing theory and practice
17
(
2009
)
1
,
pp. 21-36
Persistent link: https://www.econbiz.de/10003793481
Saved in:
6
Earning the doctoral degree : an example of relationship marketing
Yeoh, Poh-lin
- In:
Michigan State University contributions to …
,
(pp. 109-117)
.
2009
Persistent link: https://www.econbiz.de/10003850058
Saved in:
7
Understanding health, culture, and empowerment in a disability context
Yeoh, Poh-lin
- In:
International journal of pharmaceutical and healthcare …
3
(
2009
)
2
,
pp. 96-117
Persistent link: https://www.econbiz.de/10003929688
Saved in:
8
Public sector promotion of US export activity : a review and directions for the future
Cavusgil, S. Tamer
- In:
Journal of public policy & marketing : JPP & M ; an …
13
(
1994
)
1
,
pp. 76-84
Persistent link: https://www.econbiz.de/10001163083
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->