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Managing customer experiences in an omnichannel world : melody of online and offline environments in the customer journey
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The melody of omnichannel customer experience management (OCCEM)
Dirsehan, Taşkın
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Dirsehan, Meltem
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Managing customer experiences in an omnichannel world : …
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(pp. 1-10)
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2021
Persistent link: https://www.econbiz.de/10012492045
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Omnichannel
marketing
applications in game industry
Üstündağ, Mert
- In:
Managing customer experiences in an omnichannel world : …
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(pp. 305-315)
.
2021
Persistent link: https://www.econbiz.de/10012492855
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