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Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
1
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
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The international review of retail, distribution and consumer research
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ECONIS (ZBW)
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Omnichannel customer journeys : fragments of a never-ending story?
Both, Alina
;
Steinmann, Sascha
;
Chrysochou, Polymeros
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 31-38)
.
2022
Persistent link: https://www.econbiz.de/10013281203
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Consumer motivations for click-and-collect and home delivery in online shopping
Miquel-Romero, Maria-Jose
;
Frasquet Deltoro, Marta
; …
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 115-122)
.
2018
Persistent link: https://www.econbiz.de/10013277490
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3
The effects of multi-channel assortment integration on customer confusion
Bertrandie, Laura
;
Zielke, Stephan
- In:
The international review of retail, distribution and …
27
(
2017
)
5
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pp. 437-449
Persistent link: https://www.econbiz.de/10011853896
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