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~type_genre:"Graue Literatur"
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Discussion paper / The Hebrew University of Jerusalem, Center for the Study of Rationality
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Customer compliance with presumed market research goals : motivational drivers of negative service evaluations
Ofir, Chezy
(
contributor
);
Simonson, Itamar
(
contributor
); …
-
2007
: Prentice-Hall.
Ofir
Chezy
and Itamar Simonson (2001 …
Persistent link: https://www.econbiz.de/10003517954
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2
Brand names act like marketing placebos
Amar, Moty
;
Ariely, Dan
;
Bar-Hillel, Maya
;
Carmon, Ziv
; …
-
2011
Persistent link: https://www.econbiz.de/10009311634
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