Borgo, Diego (interviewee); Hoang, Michael (interviewer) - In: Marketing Review St. Gallen : die neue … 41 (2024) 2, pp. 6-13
Diego Borgo is a Web3 and Metaverse advisor, guiding Fortune 500 companies into the Metaverse and NFT space, including Adidas ("Into the Metaverse"), Shell, and Skoda. In the interview, he shines light on the recent significant metaverse and AI developments. He emphasizes that while the...