Fatima, Shumaila; Chakraborty, Madhumita - In: IIMB Management Review 36 (2024) 2, pp. 113-125
Robo-advisors are still in their nascent stages of use, and this technology has yet to find wider acceptance with investors. Our study extends the domain of technology acceptance to robo-advisors by identifying the drivers of investor adoption. Investment decisions carry high risks; thus, there...