This book is a collection of contributions to a conference organised by the media economics section of the German … economics theory. Despite the claims of management theory and microeconomic market theory that their models apply to all … business organisations and markets, media economics theory has only relied on parts of this theoretical corpus so far. Hence …

Section I. Basics: The challenge of economics -- The U.S. economy -- Supply and demand / Section II. Microeconomics …

This book presents an unorthodox identity economics that approaches social identity through a non-classical psychology … between behavioral and identity economics. Garai then applies all these factors to two socioeconomic systems developed during … establishment of both today's material capitalism and its other half: human capital economics …