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Cases on digital strategies and management issues in modern organizations
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ECONIS (ZBW)
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Digital transformation : is it part of a strategic process or a new strategic practice?
Ciccarino, Irene
;
Silva, Carla Diniz dos Santos da
- In:
Cases on digital strategies and management issues in …
,
(pp. 1-22)
.
2022
Persistent link: https://www.econbiz.de/10012814138
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2
Be like Amazon : achieving a competitive advantage based on digital footprint analysis
Tarabasz, Anna
- In:
Cases on digital strategies and management issues in …
,
(pp. 23-50)
.
2022
Persistent link: https://www.econbiz.de/10012814139
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3
Digital value innovation and strategic management practices of Adyar Ananda Bhavan
Chaturvedi, Shakti
;
Verma, Meenakshi
;
Purohit, Sonal
; …
- In:
Cases on digital strategies and management issues in …
,
(pp. 51-76)
.
2022
Persistent link: https://www.econbiz.de/10012814141
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4
Consumer perception of brand repositioning through benefit diversification and intensity of use : the case of Pedras
Rodrigues, Francisca Quintas
;
Casais, Beatriz
- In:
Cases on digital strategies and management issues in …
,
(pp. 77-90)
.
2022
Persistent link: https://www.econbiz.de/10012814142
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5
Rose-patisserie and coffee house : business development alternatives
Pires, Paulo Botelho
;
Barros, António Correia
- In:
Cases on digital strategies and management issues in …
,
(pp. 91-118)
.
2022
Persistent link: https://www.econbiz.de/10012814150
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6
THEIA : thermal insulation - a business strategy
Pires, Paulo Botelho
;
Barros, António Correia
;
Duarte …
- In:
Cases on digital strategies and management issues in …
,
(pp. 119-149)
.
2022
Persistent link: https://www.econbiz.de/10012814156
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7
The Bonduelle Group's distribution strategy : adding a branded retail store?
Boulocher-Passet, Véronique
;
Harris, Randall D.
; …
- In:
Cases on digital strategies and management issues in …
,
(pp. 150-176)
.
2022
Persistent link: https://www.econbiz.de/10012814159
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8
How to build a leading so-called neobank and pursue its growth? : the case of the FinTech Nickel in Europe
Rocchi, Jean Michel
- In:
Cases on digital strategies and management issues in …
,
(pp. 177-199)
.
2022
Persistent link: https://www.econbiz.de/10012814161
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9
Purpose-driven marketing wars : dishwashing detergent brands' purpose-driven marketing campaigns in Turkey
Gülmez, Emrah
- In:
Cases on digital strategies and management issues in …
,
(pp. 200-235)
.
2022
Persistent link: https://www.econbiz.de/10012814164
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10
SWOT analysis and a case study at Kayseri Airport
Annaç Göv, Sabiha
- In:
Cases on digital strategies and management issues in …
,
(pp. 236-254)
.
2022
Persistent link: https://www.econbiz.de/10012814166
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