Kozan, M. Kamil; Oksoy, Dolun; Ozsoy, Onur - In: Journal of World Business 47 (2012) 3, pp. 409-419
Owner sacrifice was studied as a key variable for predicting small business growth dynamics. Using Conservation of Resources Theory, three different types of sacrifice were defined: personal, financial, and relational. Their relation to growth was studied on data collected through structured...