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Search: person:"Aw, Eugene Cheng-Xi"
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Consumer behaviour
17
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17
Beziehungsmarketing
7
Relationship marketing
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Social Web
7
Social web
7
Brand management
5
Markenführung
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26
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26
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English
32
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Eugene Cheng-xi Aw
24
Aw, Eugene Cheng-Xi
8
Ooi, Keng-Boon
8
Tan, Garry Wei-Han
8
Cham Tat Huei
7
Chuah, Stephanie Hui-wen
7
Dwivedi, Yogesh Kumar
5
Chong, Han Xi
4
Hew, Jun-Jie
3
Ng, Siew Imm
3
Fazli, S. Mohamad
2
Fernando, Angeline Gautami
2
Hughes, David Laurie
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Labrecque, Lauren I.
2
Lee, Voon-Hsien
2
Leong, Lai-Ying
2
Loh, Xiu-Ming
2
Metri, Bhimaraya
2
Norazlyn Kamal Basha
2
Rana, Nripendra P.
2
Sambasivan, Murali
2
Teck Ming Tan
2
Teck Weng Jee
2
Zha, Tao
2
Alalwan, Ali Abdallah
1
Alryalat, Mohammad Abdallah Ali
1
Balakrishnan, Janarthanan
1
Basha, Norazlyn Kamal
1
Binti Abdamia, Noranita
1
Chan, Hing Kai
1
Cheah, Jun-Hwa
1
Cheng, Cheng-Feng
1
Cheung, Man Lai
1
Chong, Han-Xi
1
Chuah, Stephanie Hui-Wen
1
Dwivedi, Rohita
1
Flynn, Leisa Reinecke
1
Hashim, Ahmad Hariza
1
Ho, Jo Ann
1
Jain, Varsha
1
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Journal of retailing and consumer services
7
International journal of bank marketing
3
Journal of business research : JBR
3
Asia Pacific journal of marketing and logistics
2
International journal of retail and distribution management
2
Journal of Consumer Marketing
2
Asia Pacific Journal of Marketing and Logistics
1
International Journal of Retail & Distribution Management
1
International journal of contemporary hospitality management
1
International journal of services, economics and management
1
Journal of advertising
1
Journal of hospitality marketing & management
1
Marketing Intelligence & Planning
1
Marketing intelligence & planning
1
Technological forecasting & social change : an international journal
1
The service industries journal
1
Tourism management perspectives : TMP
1
Tourism review
1
Young Consumers
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ECONIS (ZBW)
26
Other ZBW resources
6
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1
Counteracting dark sides of robo-advisors : justice, privacy and intrusion considerations
Eugene Cheng-xi Aw
;
Leong, Lai-Ying
;
Hew, Jun-Jie
; …
- In:
International journal of bank marketing
42
(
2024
)
1
,
pp. 133-151
Persistent link: https://www.econbiz.de/10014470775
Saved in:
2
Virtual reality in tourism : adoption scepticism and resistance
Cham Tat Huei
;
Tan, Garry Wei-Han
;
Eugene Cheng-xi Aw
; …
- In:
Tourism review
79
(
2024
)
2
,
pp. 337-354
Persistent link: https://www.econbiz.de/10014512232
Saved in:
3
Social media marketing in the digital age : empower consumers to win big?
Moedeen, Sajjaad
;
Eugene Cheng-xi Aw
;
Alryalat, …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 66-84
Persistent link: https://www.econbiz.de/10014486662
Saved in:
4
Banking in the metaverse : a new frontier for financial institutions
Ooi, Keng-Boon
;
Tan, Garry Wei-Han
;
Eugene Cheng-xi Aw
; …
- In:
International journal of bank marketing
41
(
2023
)
7
,
pp. 1829-1846
Persistent link: https://www.econbiz.de/10014470744
Saved in:
5
How to generate loyalty in mobile payment services? : an integrative dual SEM-ANN analysis
Tri Quan Dang
;
Tan, Garry Wei-Han
;
Eugene Cheng-xi Aw
; …
- In:
International journal of bank marketing
41
(
2023
)
6
,
pp. 1177-1206
Persistent link: https://www.econbiz.de/10014332182
Saved in:
6
Social media marketing for luxury brands : parasocial interactions and empowerment for enhanced loyalty and willingness to pay a premium
Zha, Tao
;
Eugene Cheng-xi Aw
;
Omkar Dastane
;
Fernando, …
- In:
Marketing intelligence & planning
41
(
2023
)
8
,
pp. 1138-1161
Persistent link: https://www.econbiz.de/10014428928
Saved in:
7
Switching up the delivery game : understanding switching intention to retail drone delivery services
Sham, Rohana Binti
;
Chong, Han Xi
;
Eugene Cheng-xi Aw
; …
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014371719
Saved in:
8
Metaverse in marketing and logistics : the state of the art and the path forward
Tan, Garry Wei-Han
;
Eugene Cheng-xi Aw
;
Cham Tat Huei
; …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
12
,
pp. 2932-2946
Persistent link: https://www.econbiz.de/10014486550
Saved in:
9
My new financial companion! : non-linear understanding of Robo-advisory service acceptance
Eugene Cheng-xi Aw
;
Zha, Tao
;
Chuah, Stephanie Hui-wen
- In:
The service industries journal
43
(
2023
)
3/4
,
pp. 185-212
Persistent link: https://www.econbiz.de/10014321574
Saved in:
10
Webrooming as the new retail experience : a smart-shopping perspective
Wu, ZiQiang
;
Eugene Cheng-xi Aw
;
Chuah, Stephanie Hui-wen
- In:
International journal of retail and distribution management
51
(
2023
)
6
,
pp. 736-754
Persistent link: https://www.econbiz.de/10014281101
Saved in:
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