Badulescu, Yvonne; Hameri, Ari-Pekka; Cheikhrouhou, Naoufel - In: Journal of Advances in Management Research 18 (2021) 5, pp. 661-683
Purpose: Demand forecasting models in companies are often a mix of quantitative models and qualitative methods. As there are so many existing forecasting approaches, many forecasters have difficulty in deciding on which model to select as they may perform “best” in a specific error measure,...