Search Results - person:"CHADWICK, SIMON"

From utilitarianism and neoclassical sport management to a new geopolitical economy of sport

Chadwick, Simon - In: European Sport management quarterly : ESMQ 22 (2022) 5, pp. 685-704

Persistent link: https://www.econbiz.de/10013350495

The business of the FIFA World Cup

Chadwick, Simon (ed.); Widdop, Paul (ed.); … - 2022

Persistent link: https://www.econbiz.de/10013460536

The binomial-match, outcome uncertainty, and the case of netball

Baker, Rose; Chadwick, Simon; Parma, Rishikesh; Scarf, Phil - In: Journal of the Operational Research Society 73 (2022) 8, pp. 1856-1872

Persistent link: https://www.econbiz.de/10013373067

Digital innovation in sport : barriers and opportunities for branded fitness apps for fans

Fenton, Alex; Parry, Keith D.; Chadwick, Simon; … - In: Entrepreneurial Innovation : Strategy and Competition …, (pp. 25-42). 2022

Persistent link: https://www.econbiz.de/10013342951

European football supporter attitudes toward ambush marketing

Burton, Nick; Chadwick, Simon - In: International Journal of Sports Marketing and Sponsorship 20 (2019) 1, pp. 143-162

Purpose: The purpose of this paper is to explore attitudes towards ambush marketing at the 2016 Union of European Football Associations European Championships, seeking to examine fan affect towards ambush marketing. Design/methodology/approach: A 24-item survey questionnaire was constructed,...

Persistent link: https://www.econbiz.de/10012072080

Guest editorial

Widdop, Paul; Chadwick, Simon; Parnell, Daniel - In: Sport, Business and Management: An International Journal 9 (2019) 1, pp. 2-3

Persistent link: https://www.econbiz.de/10015006837

Routledge Handbook of Football Business and Management

Chadwick, Simon (ed.); Parnell, Daniel (ed.); … - 2018 - 1st edition

Introduction to the Handbook of Football Business and Management -- A Framework for Diversification Decisions in Professional Football -- Global Football: Defining the Rules of the Changing Game -- Structures and Policies at the Main European Football Leagues: Evolution and Recent Changes --...

Persistent link: https://www.econbiz.de/10013180900

Branding in pictures : using instagram as a brand management tool in professional team sport organisations

Anagnostopoulos, Christos; Parganas, Petros; Chadwick, Simon - In: European Sport management quarterly : ESMQ 18 (2018) 4, pp. 413-438

Persistent link: https://www.econbiz.de/10011915244

Ambush marketing is dead, long live ambush marketing : a redefinition and typology of an increasingly prevalent phenomenon

Burton, Nicholas; Chadwick, Simon - In: Journal of advertising research 58 (2018) 3, pp. 282-296

Persistent link: https://www.econbiz.de/10011929123

Sponsorship programmes and corruption in sport : management responses to a growing threat

Roberts, Samantha; Chadwick, Simon; Anagnostopoulos, … - In: Journal of strategic marketing 26 (2018) 1, pp. 19-36

Persistent link: https://www.econbiz.de/10011860414

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