CRISAN, Raluca; POP, Anisoara - In: Academica Science Journal, Economica Series 2 (2013) 3, pp. 10-20
The purpose of this paper is to examine the ways in which women are portrayed in magazine advertisements, and, specifically, to determine what differences exist in the portrayals of women in advertising featured in magazines targeted to men versus magazines targeted to women. This paper is based...