CAVALCANTE, SÉRGIO ANDRÉ - In: International Journal of Innovation Management (ijim) 18 (2014) 02, pp. 1450018-1
The aim of this paper is to base organisational change on the firm's business model, an approach that research has only recently start to address. This study adopts a process-based perspective on business models and insights from a variety of theories as the basis for the development of ideas on...