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Baack, Daniel W.
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Besherat, Ali
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Chen, Rita
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Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
1
Psychology & marketing
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ECONIS (ZBW)
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Food retailer, restaurant, and online grocery shopping use and household food waste : evidence from U.S. households in 2022
Yenerall, Jackie
;
Chen, Rita
- In:
Journal of food products marketing : innovations in …
29
(
2023
)
7
,
pp. 232-254
Persistent link: https://www.econbiz.de/10014320386
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2
Who benefits from multiple brand celebrity endorsements? : an experimental investigation
Chen, Arthur Cheng-hsui
;
Chang, Rita Ya-hui
;
Besherat, Ali
- In:
Psychology & marketing
30
(
2013
)
10
,
pp. 850-860
Persistent link: https://www.econbiz.de/10010198531
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