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Search: person:"Cheng, Julian Ming Sung"
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Consumer behaviour
12
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12
Taiwan
12
Beziehungsmarketing
7
Relationship marketing
7
Distribution channel
6
Vertriebsweg
6
Brand management
5
Markenführung
5
Online retailing
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Online-Handel
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Brand image
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Confidence
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Markenimage
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Simbabwe
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33
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33
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1
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English
41
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19
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Cheng, Julian Ming Sung
36
Cheng, Julian Ming-Sung
22
Le, Angelina Nhat Hanh
12
Blankson, Charles
11
Khalil, Shadab
10
Jain, Megha
8
Wang, Michael Chih-hung
8
Nguyen, Tessa Tien
5
Wang, Edward Shih-Tse
5
Wang, Edward Shih-tse
5
Tsai, Wen-Hsien
4
Wang, Michael Chih-Hung
4
Chen, Lily Shui-lien
3
Dang Huu Phuc
3
Hsu, Ping-Yu
3
Johnston, Wesley J.
3
Kuntjara, Hadi
3
Lin, Julia Ying-Chao
3
Lin, Julia Ying-chao
3
Lin, Marta Yuan-Chen
3
Rahimah, Anni
3
Chen, Alex Fei-long
2
Chen, Lily Shui-Lien
2
Cheng, Julian Ming-sung
2
Chinomona, Richard
2
Do, Ben-Roy
2
Hadjicharalambous, Costas
2
Huang, Wen Hsien
2
Kalafatis, Stavros P.
2
Lee, Yueh Hua
2
Omar, Ogenyi Ejye
2
Paswan, Audhesh
2
Tran, Mai Dong
2
Wu, Laura Hsing-Jung
2
Aung, George Kyaw-Myo
1
Aung, George Kyaw-myo
1
Azizah, Nurul
1
Bouslama, Neji
1
Chatterjee, Pubali
1
Chen, Der Chao
1
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Asia Pacific journal of marketing and logistics
6
International journal of technology marketing : IJTMkt
4
Journal of retailing and consumer services
4
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of advertising : the quarterly review of marketing communications
3
International journal of services and standards
3
International journal of electronic marketing and retailing : IJEMR
2
Journal of Consumer Behaviour
2
Journal of advertising research
2
Journal of global marketing
2
Journal of international marketing
2
Journal of marketing channels : ... distribution systems, strategy, and management
2
Management decision : MD
2
Marketing intelligence & planning
2
Services marketing quarterly
2
Thunderbird international business review
2
Asia Pacific Journal of Marketing and Logistics
1
Electronic government : EG; an international journal
1
European Journal of Marketing
1
European journal of marketing
1
International Journal of Operations & Production Management
1
International journal of management & enterprise development : IJMED
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
Journal of African business
1
Journal of Research in Interactive Marketing
1
Journal of business research : JBR
1
Journal of business-to-business marketing
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research
1
Journal of the Academy of Marketing Science
1
Technovation : the international journal of technological innovation, entrepreneurship and technology management
1
The journal of business & industrial marketing
1
The journal of product & brand management
1
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ECONIS (ZBW)
33
OLC EcoSci
21
Other ZBW resources
6
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1
Eating halal : a serial mediation model for the effect of religiosity on the intention to purchase halal-certified food
Loussaief, Aida
;
Ying-Chao Lin, Julia
;
Dang Huu Phuc
; …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 167-184
Persistent link: https://www.econbiz.de/10014486675
Saved in:
2
The subsequent effects of negative emotions : from brand hate to anti-brand consumption behavior under moderating mechanisms
Rahimah, Anni
;
Dang Huu Phuc
;
Nguyen, Tessa Tien
; …
- In:
The journal of product & brand management
32
(
2023
)
4
,
pp. 618-631
Persistent link: https://www.econbiz.de/10014281359
Saved in:
3
Sustainable marketing management : using bibliographic coupling to review the state-of-the-art and identify future research prospects
Pham Ngoc Thu Trang
;
Le, Angelina Nhat Hanh
;
Phan Tan Luc
; …
- In:
Journal of business-to-business marketing
30
(
2023
)
1
,
pp. 63-85
Persistent link: https://www.econbiz.de/10014290361
Saved in:
4
Red matte and glossy blue : how color and reflectance drive consumer indulgence
Khalil, Shadab
;
Chatterjee, Pubali
;
Cheng, Julian Ming Sung
- In:
European journal of marketing
57
(
2023
)
2
,
pp. 426-452
Persistent link: https://www.econbiz.de/10013502575
Saved in:
5
Proximity marketing and Bluetooth beacon technology : a dynamic mechanism leading to relationship program receptiveness
Lin, Marta Yuan-Chen
;
Nguyen, Tessa Tien
;
Cheng, Edward …
- In:
Journal of business research : JBR
141
(
2022
),
pp. 151-162
Persistent link: https://www.econbiz.de/10013167965
Saved in:
6
Customer engagement in the context of retail mobile apps : a contingency model integrating spatial presence experience and its drivers
Ho Xuan Huong
;
Nguyen Dong Phong
;
Cheng, Julian Ming Sung
; …
- In:
Journal of retailing and consumer services
66
(
2022
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013209707
Saved in:
7
Effects of personal innovativeness and perceived value of disclosure on privacy concerns in proximity marketing : self-control as a moderator
Lin, Marta Yuan-Chen
;
Do, Ben-Roy
;
Nguyen, Tessa Tien
; …
- In:
Journal of research in interactive marketing : …
16
(
2022
)
2
,
pp. 310-327
Persistent link: https://www.econbiz.de/10013277433
Saved in:
8
The terror of death and consumers' sustainability attitudes
Rahimah, Anni
;
Khalil, Shadab
;
Dang Huu Phuc
;
Cheng, …
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-7
Persistent link: https://www.econbiz.de/10012305178
Saved in:
9
Behavioral implications of international social media advertising : an investigation of intervening and contingency factors
Johnston, Wesley J.
;
Khalil, Shadab
;
Le, Angelina Nhat Hanh
- In:
Journal of international marketing
26
(
2018
)
2
,
pp. 43-61
Persistent link: https://www.econbiz.de/10011879488
Saved in:
10
A meta-analytic review of influence strategies in marketing channel relationships
Johnston, Wesley James
;
Le, Angelina Nhat Hanh
;
Cheng, …
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
4
,
pp. 674-702
Persistent link: https://www.econbiz.de/10011911292
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